A Leading Home Furnishing Branded Business Is Looking for Growth Capital
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It is a leading marketing and distribution Home furnishing company catering needs of modern consumers by offering internationally acclaimed, premium design-centric home décor solutions; mainly designer home textile accessories.
Offerings:
• Colour coordinate 8 different themes in product categories like bed-sheet sets, pillows, comforters, dohars, towels, cushion covers, bedding sets, curtains, rugs, napkins and shower curtains, etc.; all coordinated.
• Considered as one of the top companies offering highest customised and design explorative sheets in the market.
• Contemporary design concepts of modern geometry and Indian designs.
• Innovations like Bedsheets with combination of Art & Technology, Anti-ageing fibres and Dohar fibres.
Sales Channel:Channel Partners incl. E-commerce portals, Premium Furniture chain stores, Multi-brand outlets, Large format stores, Exclusive brand stores and Mom & Pop stores. Sold 1.09 Million pieces at MRP of Rs.168 cr.
Design Team:Constantly engaged in research that covers trends, colours, methods and processes. The company has invested in product and design, innovations, quality, creativity, eye-catching & aesthetically enriched products and product performance, value, colour, style, fashion, construction, features, etc.
USP: Delivering complete home solutions rather than isolated products. Right mix of team, skill sets, sales channel understanding and management and SCM for the category.
Marketing; Celebrity endorsement for CSR, spotted at leading TV Serials, Good Online presence
Awarded: Many a time from CMO Asia Awards for Excellence in Branding.
Reason
The company is at an inflection point of its growth journey and seeks compatible equity partners
Keywords
₹10 to ₹200 Cr
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